Successful businessman always wants his company to have strong brand name and at an ideal position in industry, which every organization will crave for. Every company wants to bring their product and a service offered to customer at the pinnacle level and wants to become role model in their industry.

In this rapid changing economy, is it possible to run a business always in huge profits? Is it possible for companies to maintain their top ranking always? One must be aware of the company like Enron, which was once valued $95 billion and 7th biggest company in US. What went wrong?

Experience is the name given by man to his mistakes” as said by the great author Oscar Wilde. One may find many such experienced people in our day to day life. The pay off of mistakes in business can be as small as monetary loss or as high as liquidation of the business.